dhg is pleased to announce a new social media and marketing relationship with House of Dear, a premier hair salon and manufacturer of House of Dear shampoos and hair revitalizers located in Dallas, TX.
dhg has been crafting a brand identity for House of Dear as an exciting collection of entrepreneurs, and stylists who are not necessarily new to the market but have two distinct advantages. First, HOD has a company culture willing to share its belief in mission, vision and shared values for success with its customers. And second, HOD has the mission-driven desire to expand the categories of hair care and sexual wellness through product development an innovation. Rather than me versus you; it’s about me versus the category, the industry and the expectations of what customer experience feels like.
Our work with HOD has included strategic marketing and distribution guidance, a robust social media marketing campaign, rebranded packaging, and development of a new website.